“Jeff Byrd was not only one of the finest promoters in motorsports, he was also one of the finest people in the motorsports industry. Jeff’s passion for race fans in general, and those of Bristol Motor Speedway in particular, was apparent in every decision he made. It’s no coincidence that the Bristol race experience grew to become known for its family atmosphere. Jeff’s zest for life and for giving was felt among all around him, especially the charitable and civic organizations in the Bristol area that he and his wife, Claudia, have selflessly supported. I’m proud to have spent a decade working in his presence at R.J. Reynolds Tobacco Co., and I will forever be appreciative of his guidance during my tenure at Las Vegas Motor Speedway.
“Jeff’s legacy of keeping fans first, his leadership, his generous nature and his keen sense of humor will long be remembered. We at LVMS send our deepest sympathies to Claudia and everyone in Jeff’s family, to his fellow employees at BMS and to the hundreds of thousands of race fans who have enjoyed events at Bristol Motor Speedway.”