Las Vegas Motor Speedway provides hundreds of effective, targeted advertising opportunities for our clients. Coupled with the virtually limitless promotional opportunities offered by our world-class motorsports events, Las Vegas Motor Speedway is a sponsor's dream.
With the motto: "If you can race it, you can race it here", Las Vegas Motor Speedway can deliver brand-loyal motorsports fans of all stripes. From the knockout exposure on the scoring pylons on our 1.5-mile Superspeedway to billboards on our track wall signage at our drag strip, we have the right location and the right skills to put your marketing plans into action.
If you can imagine it, odds are we can make it happen. For a prompt referral to a Las Vegas Motor Speedway Account Executive, contact Mike Mossholder (Vice President of Sales and Marketing) at (702) 632-8241 or e-mail
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For value, consider the following data (updated Oct. 1, 2008):
Track Signage Value: Sam's Town 300 & UAW-Dodge 400
Weekend of March 1, 2008 (Source: Joyce Julius & Associates Vol. 22 No. 3)
| Client Name | Display Elements | $ Value of Display |
|---|---|---|
| Jeg's and Jegs.com | 1 trackside billboard | $1,513,815 |
| Las Vegas | 1 trackside billboard | $1,167,540 |
| Les Olson Co./Sharp | 1 trackside billboard | $579,145 |
| Bank of America | 1 trackside billboard, infield hospitality | $893,280 |
| Nikon | 1 trackside billboard | $996,780 |
| Lvms.com | Track wall, signage | $246,945 |
| Coca-Cola | 1 trackside billboard | $993,540 |
Our inventory includes, but is by no means limited to:
1.5-mile SuperSpeedway
- Trackside billboards
- Streetside billboards
- Track wall
- Back stretch signage
- Grass logos
- Awnings
- Back stretch signage
- Elevator tower drops
- Pedestrian tunnel signage
- Race program advertisements
- Concession stand signage
- Media Center signage
- Scoring pylon
- Turn 3-4 signage
"The Strip" at Las Vegas Motor Speedway
- Trackside billboards
- Track wall
- Control tower backlit signage
- Elevator tower drops
- Timing tower backlit panels
- Trackside entryway arch signage
- Streetside entryway arch signage
- Race program ads
- Concession stand signage
.5-mile dirt oval
- Trackside billboards
- Track wall
- Scoreboard
- Retaining fence banners
- Concession stand signage
3/8-mile paved oval ("The Bullring")
- Trackside billboards
- Track wall
- Pit-side billboards
- Scoreboard
- Track-surface logos
- Race program advertisements
- Concession stand signage
Other Opportunities
- Lighted marquee on I-15
- Northbound billboards on I-15
- Southbound billboards on I-15
- Facility-facing billboards in North parking lot
- Facility-wide banner placement
- The Insider, monthly LVMS Newsletter
- Ticket mailer inserts
- Ticket envelopes
- Water / fuel tanks
- http://www.lvms.com/ banner advertisements and link placement