Empire Rockefeller Vodka has joined Las Vegas Motor Speedway's family of official sponsors and products.

Empire Rockefeller Vodka now is the Official Premium Vodka of Las Vegas Motor Speedway. A member of the Vintage Rockefeller Wine & Spirits Group, Empire Rockefeller came to the market in 2012 and quickly earned respect for its unique smooth taste. It's the only vodka in the world that is distilled six times in copper cognac kettles in the Cognac region of France.

"We are thrilled to introduce the Empire Rockefeller brand as the official vodka of Las Vegas Motor Speedway," said LVMS president Chris Powell. "We look forward to offering it to our adult fans during our upcoming NASCAR Weekend."

Empire Rockefeller will be served at all liquor hospitality areas at Las Vegas Motor Speedway during NASCAR Weekend.

"As a lifelong NASCAR fan, I'm very proud and excited to have Empire Rockefeller as the Official Premium Vodka of Las Vegas Motor Speedway," said Steve Goldberg, President of the Vintage Rockefeller Wine & Spirits Group. "We believe this is a fantastic partnership between the world's premier location for a racing facility - Las Vegas - and the smoothest vodka in the world."

NASCAR Weekend 2014 begins on Thursday, March 6 with a free NASCAR Sprint Cup test day. Friday, March 7 is Stratosphere Pole Day which includes qualifying for the Kobalt 400.

The NASCAR Nationwide Series Boyd Gaming 300 will take place on Saturday, March 8, followed by the Kobalt 400 NASCAR Sprint Cup Series event on Sunday, March 9.

Tickets for LVMS's 2014 NASCAR Weekend are on sale at www.lvms.com or by calling (800) 644-4444. Neon Garage tickets, Lucky 7 preferred parking and driver introduction passes also are available. Follow LVMS on Facebook and Twitter.

Las Vegas Motor Speedway is a wholly owned subsidiary of Speedway Motorsports, a leading marketer and promoter of motorsports entertainment in the United States.  For more information visit www.speedwaymotorsports.com.